- Technically Wrong: Sexist Apps, Biased Algorithms, and Other Threats of Toxic Tech
- Sara Wachter Boettcher
- 06 June 2018 Sara Wachter Boettcher
A Revealing Look At How Tech Industry Bias And Blind Spots Get Baked Into Digital Products And Harm Us All.Buying Groceries, Tracking Our Health, Finding A Date Whatever We Want To Do, Odds Are That We Can Now Do It Online But Few Of Us Ask Why All These Digital Products Are Designed The Way They Are It S Time We Change That Many Of The Services We Rely On Are Full Of Oversights, Biases, And Downright Ethical Nightmares Chatbots That Harass Women Signup Forms That Fail Anyone Who S Not Straight Social Media Sites That Send Peppy Messages About Dead Relatives Algorithms That Putblack People Behind Bars.Sara Wachter Boettcher Takes An Unflinching Look At The Values, Processes, And Assumptions That Lead To These And Other Problems Technically Wrong Demystifies The Tech Industry, Leaving Those Of Us On The Other Side Of The Screen Better Prepared To Make Informed Choices About The Services We Use And Demandfrom The Companies Behind Them.
Sara Wachter Boettcher runs Rare Union, a content strategy and UX consultancy based in Philadelphia She is the author of Technically Wrong and Content Everywhere, and the co author, with Eric Meyer, of Design for Real Life Sara works with startup, corporate, and educational clients, and speaks at conferences worldwide Find her on Twitter sara_ann_marie or at sarawb.com.